Privacy Policy

1. Who We Are

Clear Pest Control is a trading style of Clear Pest Control Ltd (“we”, “our”, “us”). We provide pest control and related property services across Tyne and Wear and surrounding areas. We are the data controller responsible for the personal information collected through this website. You can contact us at 57 Brookfield, West Allotment, Newcastle Upon Tyne, NE27 0BJ, by phone on 0191 829 9920, or by email at info@clear-pest-control.co.uk.

2. Information We Collect

We collect the following types of information:

• Information you provide: When you complete our contact form, request a callback, or ask for a quote, we collect your name, phone number, email address (where provided), postcode, and any details you include in your message about your pest control requirements.
• Information from messaging: If you contact us via WhatsApp, telephone, or email, we receive the contact details and content of those communications.
• Technical and usage information: When you browse the website we may automatically collect your IP address, device and browser type, pages visited, referring pages, and similar analytics data through cookies and similar technologies.
• Advertising data: Where you arrive via a Google Ads campaign, we may record a Google Click Identifier (GCLID) and related campaign data to measure advertising performance.

3. How We Use Your Information

We use your personal information to:

• respond to enquiries, provide quotes, and arrange bookings;
• deliver, manage, and follow up on the services you request;
• operate, maintain, and improve our website and understand how it is used;
• measure the effectiveness of our advertising and marketing;
• comply with our legal obligations and protect against fraud or misuse of the website.

4. Legal Bases for Processing

Under the UK GDPR, we rely on the following legal bases: consent (for example, when you submit an enquiry or accept non-essential cookies); contract (to provide the services you request); and legitimate interests (to run and improve our business, measure marketing, and keep our website secure), where these are not overridden by your rights. You can withdraw consent at any time by contacting us.

5. Cookies and Analytics

This website uses cookies and similar technologies, including Google Analytics and Google Tag Manager to understand site usage, Google Ads to measure advertising and conversions (including phone-call conversions), and Ahrefs Analytics for traffic insights. These tools may set cookies and collect usage data in line with their own privacy policies. You can control or disable cookies through your browser settings, though some parts of the website may not function as intended without them.

6. How We Share Your Information

We do not sell your personal information. We may share it with trusted service providers who help us operate our business, such as email and hosting providers and Google services (including Google Sheets, Analytics, and Ads) used to receive, store, and process enquiries and measure performance. We may also disclose information where required by law or to protect our legal rights. Some providers may process data outside the UK; where they do, we take steps to ensure appropriate safeguards are in place.

7. Data Retention

We keep personal information only for as long as necessary to fulfil the purposes for which it was collected, including providing services, meeting legal and accounting obligations, and resolving disputes. When information is no longer needed, we securely delete or anonymise it.

8. Your Rights

Under UK data protection law you have the right to:

• access the personal information we hold about you;
• request correction of inaccurate or incomplete information;
• request erasure of your information in certain circumstances;
• object to or restrict how we process your information;
• request portability of information you provided to us;
• withdraw consent where processing is based on consent.

To exercise any of these rights, contact us using the details above. You also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk if you are unhappy with how we handle your data.

9. Data Security

We take reasonable technical and organisational measures to protect your personal information against unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our website and messaging buttons may link to third-party sites and services, such as WhatsApp. We are not responsible for the privacy practices of those third parties and encourage you to review their privacy policies.

11. Children’s Privacy

Our website and services are intended for adults. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will take effect once published on this page, and the “last updated” date above will be revised accordingly.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us via the website contact form, by email at info@clear-pest-control.co.uk, or by phone on 0191 829 9920.